A logo creates the “face” of an organization, communicating key attributes of the company or product and setting the direction for print or online marketing strategy.
More Logo / Branding Projects
Spokane Parks and Recreation Logo
The logo for Spokane Parks & Recreation communicates the impression of nature, fun, energy and play. This department of the City of Spokane manages Riverfront Park, four municipal golf courses, and over 60 neighborhood parks, in addition to swimming pools, trails, gardens, sports fields, skateparks and hundreds of activities, classes and events. The green circular form of the logo symbol contains a flowering tree and a running person. Nature and activity are clearly displayed by the logo, while the elements create a bold letter “S” from the circular background, connecting the logo to Spokane. The serif type treatment is very unique, with different sized letters lending energy and playfulness to the name.