A logo creates the “face” of an organization, communicating key attributes of the company or product and setting the direction for print or online marketing strategy.
More Logo / Branding Projects
Surgical Specialists of Spokane Logo
This logo for Surgical Specialists of Spokane uses the visual element of a medical caduceus to convey the surgical expertise offered by this organization of surgeons. The caduceus is an ancient symbol formed by the image of a snake coiled around a staff. This design takes the liberty of using lines following the shape of a letter “S” in lieu of a snake. The reflection of the “S” symbol to either side of the staff creates a balanced graphic element visually relating to a heart, expressing care in addition to surgical expertise.